Date archive: September 2013

What I learned at a weekend business bootcamp…

What I learned at a weekend business bootcamp...

Business Incubator Boot camp with Wilson Luna One weekend in early August, I took myself along to a Business Incubator Bootcamp, which is run over a weekend by ‘Business Prophet’ Wilson Luna. I went in with an open mind, not knowing what information would be shared, or the presenters view and philosophy on business. Pushing…

Spring clean your business: Part 4 – act now

Spring clean your business: Part 4 - act now

For our fourth and final ‘spring clean your business’ post we’re beefing it up and share within five more ways to breathe new life into your business.   Challenge yourself – if there is something you have been wanting to do but holding back, now is the time. It’s a new season so take this…

Spring clean your business: Part 3 – nurturing relationships & connections

Spring clean your business: Part 3 - nurturing relationships & connections

We believe that relationships are key to business success. So if you’re not already in the habit of nurturing your business relationships, now is a great time to start. Stay connected to news and issues around your business – find a way to make sure you’re on top of the key topics, issues and trends…

Spring clean your business: Part 2 – fresh content

Spring clean your business: Part 2 - fresh content

Content is king! Don’t leave your customers reading the same old boring information over and over again; keep it fresh and exciting. One of the best ways to breathe new life into your business communication is with updated content. Don’t worry, you don’t have to scrap all of your existing content and start from scratch….

Nurturing your brand

Nurturing your brand

Brand (noun).  The name, term, design, symbol, or any other feature that identifies one seller’s product distinct from those of other sellers. Your brand is an intangible asset but it’s possibly the most valuable asset your business has. Why? It’s a holistic representation of your business – it’s values and what it stands for. A…

Spring clean your business: Part 1 – back to basics

Spring clean your business: Part 1 - back to basics

Many of us use this time to get our homes in order and purge unwanted stuff, so why not do the same in your business?  It’s springtime. Use this time to breathe some new life into your business and freshen up anything that’s looking a bit stale. Over September we’re running a four part series…

Why federal politicians are a branding nightmare!

Why federal politicians are a branding nightmare!

Your brand is one of your most important assets. Just like a baby, it needs nurturing, protection and support while it’s growing and once it’s found its feet, it needs to be maintained so that it remains big and strong. To create a good brand requires careful curating of who and what you associate your…

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